– Challenge
Karen, a Dermatologist from Southern CA, wanted to launch her new proprietary product. But wasn’t sure how to she would get the attention, and more importantly convince people to try her new-to-market procedure. With her recent relocation and a ticket price of $500, she would come to be pleasantly surprised with her results.
– Solution
Abendrot identified the main drawback for her product. Lack of education regarding the new procedure. The focus became to produce a video that pressed on the pain points that the procedure addressed and simultaneously educate the consumer as to how this procedure would help.
– Results
Karen was able schedule a total of 48 appointments, 22 of which became paying customers.
Resulting in
$10,000+
Gross Revenue
Within 30 days
“Are you kidding me?? I’ve booked so many appointments it’s overwhelming! But that’s what I call good problems!”
